Tuesday, 18 November 2014

WYLAM BREWERY: My Concept

My concept for the Wylam brief is to have Bacchus the roman god of drinking, surrounded by his followers, the Faunus, and Roman soldiers drinking beer and having a party. Illustrated in the style of a spiral frieze like that of Trajan's Column. I've decided to do this because the Wylam beer that I am designing the label for, is roman inspired and based on the Ancient Roman recipe for a 'Battle Booster' to improve soldiers moral and fighting prowess. With that in mind i've decided to focus on the Deity Bacchus and his followers the Faunus' who were beloved gods in the times.

The reason I decided to illustrate the label in a traditional Trajan Column style is because I feel its more fitting with the history of the drink, I believe this concept will be interesting to develop because when the roman soldiers drank they believed they had the spirt of the gods with them. Bacchus's wine of courage, was believed to be a gift from Bacchus, which in fact was just intoxication.

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